Airdrop
Free cryptocurrency distribution to promote a project.
Beginner-friendly explanation
An airdrop is a gift of cryptocurrencies. A project sends free tokens to users to gain visibility or reward a community. Example: A DeFi app gives tokens to its early users.
Intermediate-level insight
An airdrop can be conditional: users might need to complete tasks (registration, product testing) to receive it. Projects use it as marketing strategy or to distribute governance power. Example: A protocol distributes tokens to users who interacted with its platform.
Advanced perspective
Structured airdrops are part of token initial distribution (Token Generation Event) and community bootstrapping. Analysis includes eligibility quality, dump risks, and tokenomics impact. Some airdrops target 'airdrop hunters,' affecting project stability. Example: Uniswap’s (UNI) airdrop strengthened decentralization while triggering high volatility.
Security / Regulation & Culture
airdrop, free distribution, tokenomics, community, crypto marketing, governance, Uniswap